Privacy Policy

Personal Information You Disclose to Us

In Short: We collect personal information that you voluntarily provide to us when interacting with our Services.

We may collect information when you:

• Register on our website or mobile app

• Send us an enquiry or express interest in our services

• Book a charter and complete a charter preference sheet

• Participate in activities on the Services

• Contact us directly
  
  

Types of Personal Information Collected:

• Basic Information: Name, email address, phone number, account password

• Social Media Login Data: If you register using social media accounts (Facebook, Google, Apple), we collect data in accordance with the social platform’s permissions

• Profile Photo: Optional, chosen by you from your photo library

• Enquiry Details: The yachts, destinations, dates, number of guests and messages you send us

• Charter Preference Sheet: For a confirmed booking, the details needed to prepare your charter: your guests’ full names, dates and places of birth, nationalities, passport numbers and expiry dates, travel arrangements, and onboard preferences

• Health Information: Medical conditions, allergies, assistance requirements and dietary needs for you and your guests, only if you choose to share them and give your explicit consent. We use them only to prepare and run your charter, share them only with the yacht’s captain and crew for that purpose, store them encrypted, and delete them whenever you ask. If you share details about your guests, you confirm that they have agreed.

All information you provide must be accurate, complete, and updated when changes occur.

Information Collected by Our Mobile App

• Device and App Data: Device model, operating system and app version, and the IP address used to reach our servers

• Push Notifications: A notification token, only if you allow notifications. You can turn them off at any time in your device settings

• Age Range: Where the law or the app store requires it, the app asks Apple whether you meet our minimum age. We only learn whether you are above or below it, never your date of birth, and the answer stays on your device

• Location: The app does not access your device’s location. We only estimate your approximate city and country from your IP address (see Visitor Records below)

Information Automatically Collected

In Short: Certain information is collected automatically when you use our Services.

We may collect data such as:

• Log and Usage Data: IP address, browser type, device details, pages visited, timestamps, errors, and interactions with features

• Approximate Location: Your city and country, estimated from your IP address. We do not collect your precise (GPS) location

Automatic data collection is primarily used to:

• Maintain the security and operation of our Services

• Perform troubleshooting and diagnostics

• Support internal analytics and reporting

• Help our charter team assist you (see Visitor Records below)

We also use cookies and similar technologies to enhance user experience and functionality.

Visitor Records for Our Charter Team

In Short: Whatever you choose about cookies and analytics, we keep a simple record of your visits to our website and your sessions in our app, so our charter team can assist you.

• What we record: The pages and yachts you view, the page you arrived on, where you came from (for example a search engine, an advertisement or one of our campaigns), how many times you visited that day, and your approximate city and country, estimated from your IP address.

• How: On the website, each page sends one small request to our servers; in the app, we use the requests the app already makes. No cookie is used for this and we do not store your IP address: visits are grouped by a code that changes every day, so you cannot be followed from one day to the next.

• When it is linked to you: If you are signed in to your account, or arrive through a personal link we sent you (for example in an email), the record is linked to your account and our charter team may be alerted in real time so they can assist you. Otherwise the record stays anonymous.

• How long: These records are deleted after 90 days. Before that, they are added to anonymous daily totals (such as visits per country, per page or per yacht), which identify no one and are kept to understand long-term trends.

• Your choice: We keep these records on the basis of our legitimate interest in assisting prospective clients. You can object at any time by writing to info@mystiqueyachts.com.

App Analytics

In our app, analytics are off until you accept them, and you can change your choice at any time from the Profile tab. If you accept:

• Google Analytics for Firebase measures how the app is used. Google never receives your name, email address or Mystique account ID.

• We record the actions you take in the app, such as the yachts you view and the searches you make, on our own servers. If you are signed in, this activity is linked to your account. If you are not, it is linked to a random identifier for that installation, which identifies the device, not you, and is deleted if you withdraw your consent.

Enquiries and Searches

When you send an enquiry, we record whether it came from our website or app, how you found us, your country, the page you started from, and the yacht or destination concerned. If your enquiry leads to a booking, we note this on the booking. We also count the yacht searches made on our website and in our app, including those that find no yacht, to understand demand.

Communications and Subscriptions

Subscribing: By subscribing to newsletters or updates, you consent to receive communications from Mystique Yachts. We collect your name and email solely to deliver the subscribed content.

Unsubscribing: You may opt out at any time via the “Unsubscribe” link in emails or by contacting us directly. Once unsubscribed, your information will be removed from our mailing list.

How We Use Your Information

In Short: We process your personal information to provide, improve, and manage our Services, communicate with you, ensure security and fraud prevention, and comply with applicable laws. With your consent, we may also use your information for other purposes.

Depending on your interactions with our Services, we may process your information for the following purposes:

1. Account Management: Facilitate account creation, authentication, and maintenance to ensure your account remains secure and operational.

2. Service Delivery: Provide the requested yacht charter services efficiently and accurately.

3. Charter Preparation: Use the information in your preference sheet, including health information you choose to share with your consent, to prepare and run your charter with the yacht’s captain and crew.

4. Assisting Prospective Clients: Let our charter team see which yachts and destinations interest you, through your visits and enquiries, so they can follow up and help you find the right charter.

5. Customer Support: Respond to inquiries, solve potential issues, and ensure a seamless experience.

6. Administrative Communications: Send important updates about our products, services, policies, or Terms and Conditions.

7. Order Fulfillment: Manage bookings, payments, returns, exchanges, and related transactions.

8. Feedback Requests: Collect feedback to enhance our Services and understand your experience.

9. Marketing Communications: Send promotional materials in line with your preferences. You may opt out at any time.

10. Targeted Advertising: Deliver personalized content and offers tailored to your interests, location, or preferences.

11. Security and Fraud Prevention: Protect our Services, users, and systems from unauthorized access, fraud, or other security risks.

12. Age Requirements: Check that users meet our minimum age where the law or the app store requires it.

13. Usage Analytics: Identify trends and insights to improve the performance, functionality, and user experience of our Services.

14. Marketing Effectiveness: Measure the success of campaigns, and which channels lead to enquiries and bookings, and tailor future promotions to be relevant and valuable to you.

Legal Bases for Processing Personal Information

In Short: We process your personal information only when necessary and when we have a valid legal reasonunder applicable law. This may include obtaining your consent, fulfilling contractual obligations, complying with legal requirements, protecting your rights, or pursuing our legitimate business interests.

For Users in the EU or UK

Under the General Data Protection Regulation (GDPR) and UK GDPR, we must explain the legal bases for processing your personal information. We rely on the following:

1. Consent: We may process your personal information if you have explicitly agreed to a specific purpose, such as analytics and advertising cookies or app analytics. You can withdraw consent at any time.

2. Explicit Consent for Health Information: We process medical, allergy and dietary information only with your explicit consent, given in the charter preference sheet. You can withdraw it and ask us to delete this information at any time.

3. Performance of a Contract: Processing may be necessary to fulfill our contractual obligations to you, such as providing yacht charter services, preparing your charter with the guest and travel details in your preference sheet, or assisting you prior to entering a contract.

4. Legitimate Interests: We may process your data when it supports legitimate business purposes and does not override your rights, including:

   • Keeping visitor records so our charter team can assist prospective clients (see section 1)

   • Understanding which marketing channels lead to enquiries and bookings

   • Sending information about offers, promotions, or events

   • Delivering personalized content and advertising

   • Analyzing usage trends to improve our Services

   • Supporting marketing and customer engagement

   • Detecting and preventing fraud

   • Enhancing user experience

   You can object to processing based on our legitimate interests at any time by contacting us.

5. Legal Obligations: We may process your data to comply with legal requirements, cooperate with authorities, exercise or defend legal rights, or use information as evidence in legal proceedings.

6. Vital Interests: Processing may be necessary to protect your life, the life of others, or prevent serious harm.

For Users in Canada

In Canada, processing generally requires express or implied consent. You may withdraw your consent at any time. In certain exceptional cases, we may process information without consent, including:

• Protecting an individual’s interests when consent cannot be obtained timely

• Fraud detection and prevention

• Identifying or assisting injured, ill, or deceased individuals and contacting next of kin

• Suspected financial abuse or legal violations

• Investigations where obtaining consent would compromise accuracy or availability of information

• Processing information generated during employment, business, or professional activities consistent with its original purpose

• Using publicly available information as permitted by regulations

How We Share Your Information

In Short: We may share your personal information in specific situations or with certain categories of trusted third parties to ensure you receive seamless and high-quality yacht charter services.

Your Yacht’s Captain, Crew and Management

To prepare and run your charter, we share the guest, travel and preference information it requires with the yacht’s captain, crew and management, and with the charter company or agent responsible for the yacht. Health information is shared only with the captain and crew. Where the law requires it, guest details may also be provided to port or maritime authorities.

Third-Party Service Providers

We may share your data with carefully selected vendors, service providers, contractors, or agents (“third parties”) who perform services on our behalf. These third parties are bound by strict contractual obligations to:

• Use your personal information only as instructed by Mystique Yachts

• Maintain confidentiality and safeguard your information

• Refrain from sharing your data with others

• Retain your information only for the period we specify

Common categories include:

• Ad Networks

• Cloud Computing Services

• Communication & Collaboration Tools

• Data Analytics Services

• Error and Performance Monitoring Tools

• Push Notification Services

• Sales & Marketing Tools

• Social Networks

• User Account Registration & Authentication Services

• Website Hosting Providers

• Affiliate Marketing Programs

Other Sharing Situations

1. Business Transfers: In the event of a merger, acquisition, sale of assets, or financing, we may share or transfer your personal information to the relevant entity.

2. Google Maps Platform APIs: We may use certain APIs (e.g., Google Maps API, Places API) to enhance your experience, which may involve storing your location data temporarily (“cache”). You may revoke consent at any time by contacting us.

3. Affiliates: We may share your information with our affiliates, which include subsidiaries, joint venture partners, or other entities under common control. All affiliates are required to comply with this Privacy Policy.

4. Business Partners: We may share your information with selected business partners to offer you additional products, services, or promotions relevant to your charter experience.

In Short: We use cookies and similar technologies on our website, and analytics in our app, only as described here and, where required, only with your consent.

We may employ cookies, web beacons, pixels, and similar technologies to collect and store information when you access our website. These tools help us:

• Understand how visitors use our services

• Personalize content and features for a more seamless user experience

• Analyze user demographics, interests, and behavior

• Measure our advertising and show relevant ads on other platforms

On our website we use Google Analytics with Google signals enabled, which allows us to collect aggregated data linked to users who have opted in to Ads Personalization in their Google accounts, and, for advertising, the Meta Pixel and the LinkedIn Insight Tag.

In compliance with applicable data protection laws, we use analytics and advertising cookies only with your consent. If you reject them, only essential cookies are used, and Google may receive limited cookieless, aggregated measurement signals. You can change your choice at any time.

In our app, analytics are off until you accept them in the app, and you can change your choice at any time from the Profile tab (see section 1).

The visitor records described in section 1 do not use cookies.

For detailed information about the cookies we use, their purposes and how long they last, and instructions to refuse or manage them, please refer to our Cookie Policy.

Social Media Login Data

In Short: If you register or log in using a social media account, we may receive certain information about you from the provider.

Our Services allow you to register and log in using third-party social media accounts such as Facebook, Gmail, or Apple. When you choose this option, we may receive profile information from your social media provider. This information typically includes:

• Your name

• Your email address

The data we receive is used solely for purposes described in this Privacy Policy or as otherwise communicated to you through our Services.

Please note: We do not control, and cannot be held responsible for, how your social media provider may use your information. We strongly recommend reviewing your provider’s privacy policy to understand:

• How they collect, use, and share your information

• How you can adjust your privacy preferences on their platform

Data Retention

In Short: We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

We will keep your personal information only for as long as it is needed to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. In particular:

• Account information: While your account is active. You can ask us to delete your account at any time from the app or by email: the account is deactivated at once and its deletion is then completed by our team, and you receive an email confirmation.

• Enquiries and bookings: For as long as needed to serve you and to meet our legal obligations, such as tax and accounting rules, which may require us to keep booking records for several years.

• Charter preference sheets, including health information: For as long as needed to prepare and run your charter and deal with any related follow-up. You can ask us to delete them at any time.

• Visitor records: 90 days. After that, only anonymous daily totals remain, which identify no one.

• App analytics identifier (guests who accepted analytics): Until you withdraw your consent or remove the app.

• Analytics and diagnostic data held by our providers (such as Google Analytics): According to the retention periods set with those providers.

Once your information is no longer required for legitimate business purposes, we will:

• Delete or anonymize it, or

• If deletion is not immediately possible (e.g., stored in backup archives), securely isolate it from further processing until deletion is feasible

This ensures that your data is handled responsibly and in line with privacy regulations.

Data Security

In Short: We implement robust organizational and technical measures to protect your personal information.

At Mystique Yachts, safeguarding your personal information is a top priority. We employ industry-standard security protocols and organizational measures to protect the data we process from unauthorized access, disclosure, alteration, or destruction.

However, no system can guarantee absolute security. Electronic transmissions over the Internet and data storage technologies carry inherent risks, and we cannot guarantee that unauthorized third parties—such as hackers or cybercriminals—will never bypass our safeguards.

While we take all reasonable precautions to protect your personal information, transmission and storage of data occur at your own risk. We recommend accessing our Services from secure devices and networks to maximize your safety.

Children’s Privacy

In Short: Our website and app are intended for people aged 16 and over, and only adults can book a charter. We do not knowingly collect personal data from, or market to, children under 16.

By using our Services, you confirm that you are at least 16 years old. Bookings and charter agreements can only be made by people at least 18 years old, who may include minors in their party as guests, as described in the charter preference sheet.

Where the law or the app store requires it, our app asks Apple to confirm that you meet our minimum age, and access is blocked for users under 16. We only learn whether you are above or below the minimum age, never your date of birth.

If we become aware that personal information has been collected from a user under the age of 16, we will deactivate the account and take reasonable steps to securely delete such information from our records.

Should you become aware of any personal data we may have inadvertently collected from children under 16, please contact us immediately at info@mystiqueyachts.com, and we will take prompt action.

Your Privacy Rights

In Short: Depending on your location, including the European Economic Area (EEA), United Kingdom (UK), Canada, or Switzerland, you have rights that allow you to access, manage, and control your personal information.

Access, Correction, and Deletion:
You may request to:

• Access a copy of the personal information we hold about you

• Correct or update inaccurate information

• Request the deletion of your personal information

• Restrict how we process your personal information

• Request data portability where applicable
  

Objecting to Processing:
In certain circumstances, you may object to the processing of your personal information.

Withdrawing Consent:
If we process your personal information based on your consent, you may withdraw it at any time. This will not affect the lawfulness of processing before withdrawal or processing based on other lawful grounds.

Complaints:

• EEA / UK: You may contact your local data protection authority

• Switzerland: Contact the Federal Data Protection and Information Commissioner
  

Marketing Preferences:
You can unsubscribe from marketing communications at any time by clicking the “unsubscribe” link in our emails or contacting us at info@mystiqueyachts.com. Service-related communications necessary for account administration will continue.

Account Management:
You may review, update, or terminate your account at any time through your account settings or by contacting us. Upon termination, your information will be deactivated or deleted from active databases, though some data may be retained for legal or regulatory purposes, fraud prevention, or troubleshooting.

Cookies & Tracking:
You can manage or disable cookies in your browser settings, but doing so may affect certain features of our Services. You may also opt out of interest-based advertising where applicable.

Contact Us:
For any inquiries about your privacy rights or data, please email info@mystiqueyachts.com. 

Do-Not-Track (DNT) Signals

Most web browsers, mobile operating systems, and applications offer a Do-Not-Track (DNT) option, allowing you to signal your preference not to have your online browsing activities monitored.

At present, there is no universally accepted standard for recognizing or implementing DNT signals. Consequently, Mystique Yachts does not respond to DNT browser signals or any automated mechanism that communicates a preference not to be tracked.

Should a standardized approach for online tracking be adopted in the future that requires compliance, we will update this Privacy Notice accordingly and inform you of any changes.

California Privacy Rights (CCPA)

If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA) regarding your personal information.

Categories of Personal Information We Collect

In the past 12 months, we have collected personal information in the following categories:

• Identifiers: Name, email address, phone number, account name, IP address, and, for app users who accept analytics without signing in, a random identifier for that installation

• Customer Records: Information you give us to book and run a charter, such as your guests' names, dates and places of birth, nationalities and travel arrangements

• Commercial Information: Enquiries, bookings, payments and charter history

• Internet or Network Activity: Pages and yachts viewed, searches, and interactions with our website and app

• Approximate Location: Your city and country, estimated from your IP address. We do not collect your device's precise location

• Professional Information: Business contact details, if you share them with us

• Inferences: Your interest in particular yachts or destinations, based on your enquiries and the yachts you view, so our charter team can assist you

• Sensitive Personal Information: Passport numbers and, only with your explicit consent, health information (medical conditions, allergies, assistance requirements and dietary needs), collected in the charter preference sheet and used only to prepare and run your charter
  

We do not collect biometric data or student records.

How We Use and Share Your Personal Information

Mystique Yachts may use your personal information to:

• Provide and improve our services, including customer support and account management

• Communicate important updates about our services or your account

• Deliver marketing and promotional communications (with your consent)

• Display targeted advertising via cookies, pixels, and other tracking technologies

• Work with service providers such as ad networks, analytics providers, and user authentication services
  

Note: We do not sell your personal information. In the past 12 months, no personal information has been sold.

Your Rights as a California Resident

You have the right to:

• Request Access / Know: Ask which personal information we collect, use, or share

• Request Deletion: Ask us to delete your personal information, subject to legal exceptions (e.g., fraud prevention, legal obligations)

• Opt-Out of Sharing for Marketing: While we do not sell data, you may opt out of sharing with third parties for marketing purposes

• Non-Discrimination: Exercising your privacy rights will not result in discrimination

• Limit Use of Sensitive Data: We use sensitive personal information only to prepare and run your charter, as described above, never to infer characteristics about you. You can ask us to delete your charter preference sheet at any time.
  

Verification Process

To exercise your rights, we may need to verify your identity. This may include confirming information already in our system or requesting additional details. Any information provided for verification is deleted once the process is complete.

Authorized Agents

You may authorize an agent to submit requests on your behalf. Requests from agents without proof of authorization may be denied.

Submitting Requests or Complaints

To exercise your rights or for any concerns regarding your personal information, please contact us at:

Email: info@mystiqueyachts.com

We will respond in accordance with applicable privacy laws.

Updates to This Privacy Notice

In short: Yes, we may update this notice to remain compliant with applicable laws and regulations.

We may revise this privacy notice from time to time. Each update will be indicated by a revised date, and the updated version will take effect immediately upon being posted on our website.

If we make material changes to this privacy notice, we encourage you to review it regularly to stay informed about how we collect, use, and protect your personal information.